1. Develop and implement ecommerce strategy in order to improve online sales performance.

2. Build and execute a strategic marketing plan for establishing & enhancing brand image communicating with upper management to develop strategic operations goals.

3. Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media.

4. Give directions and guide team to achieve monthly target.

5. Achieve the revenue estimates and manage the P & L for the ecommerce business.

6. Research market in order to discover new trends and technologies in ecommerce and social media 

platform.

7. Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting.

8. Analyze various data in order to deliver data driven strategies in order to deliver top performance and achieve KPIs.

9. Manage digital marketing team in order to improve quality and traffic acquisition.

10. Report on performance.

1. Build & drive revenue growth for E-commerce department.

2. Build and execute a strategic marketing plan for establishing & enhancing brand image communicating with upper management to develop strategic operations goals.

3. Create consumer campaigns in association with marketing function to attract greater traffic in stores.

4. Achieve the revenue estimates and manage the P & L for the ecommerce business.

5. Monitor daily performance of online business and initiate corrective action where required.

6. Planning the work allocation and manage the ecommerce team in daily operation.

7. Building the optimal price, promotion and assortment strategy through daily reporting and analysis.

8. Competition tracking and developing action plans to increase online market share.

9. Research and implement global best practices in the area of online business.

1. Spearhead the strategic development of our business on marketplace, including developing our brands and marketplace strategies and identifying new business opportunities.

2. Manage and grow Samurai Paint’s e-commerce official stores sales through driving traffic, acquiring new customers and increase conversion rate.

3. Keep up with trends in the e-commerce space, competitors' activities, and industry best practices to recommend strategies and ideas.

4. Leading the team in online store management which include content creation, maintain product listings, images, campaigns, ads, orders, delivery fulfilment, payments, refunds, and customer service, ensuring the official store needs for campaign initiatives, promotions and sales performance growth are met.

5. Weekly analysis and reporting on sales and marketing performance.

1. Spearhead the strategic development of our business on online individual stores, including developing our brands and marketing strategies and identifying new business opportunities.

2. Manage and grow Samurai Paint’s e-commerce official stores sales through driving traffic, acquiring new customers and increase conversion rate.

3. Keep up with trends in the e-commerce space, competitors' activities, and industry best practices to recommend strategies and ideas.

4. Leading the team in online store management which include content creation, maintain product listings, images, campaigns, ads, orders, delivery fulfilment, payments, refunds, and customer service, ensuring the official store needs for campaign initiatives, promotions and sales performance growth are met.

5. Weekly analysis and reporting on sales and marketing performance.

1. Build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral.

2. Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology.

3. Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities.

4. Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies.

5. Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner.

6. Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences.

7. Analyze brand tracking, market trends, consumer need, and the competitive landscape.

8. Meet budget standards by forecasting and managing expenses for daily and monthly basis.

1. Conduct market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.

2. Develop advertising strategies and campaigns with marketing team to reach the desired audience most effectively.

3. Source and present audience data and advertising proposals for feedback.

4. Review and proofreading advertising material and provide feedback if changes need to be made before launching campaigns.

5. Set-up, optimize, and scale paid media campaigns and budgets.

6. Collaborate with copywriters and designers to improve performance of ads campaigns.

7. Manage budgets and monitor campaigns costs, KPI and ROI metrics.

8. Perform regular tracking and analysis of the performance of the campaigns, including A/B testing for creatives to optimize for engagement/conversions.

9. Report on campaign data such as views, click-throughs rates, engagements, and customer conversion rates.

10. Provide intelligent synthesis, interpretation and appropriate action plans based on data analysis and conclusions.

11. Stay current on audience behavior, paid social media trends and emerging platforms.

1. Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.

2. Track, report, and analyze website analytics and PPC initiatives and campaigns.

3. Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

4. Optimize copy and landing pages for search engine marketing.

5. Perform ongoing keyword discovery, expansion and optimization.

6. Research and implement search engine optimization recommendations.

7. Research and analyze competitor advertising links.

8. Develop and implement link building strategy.

9. Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

10. Work with editorial and marketing teams to drive SEO in content creation and content programming.

11. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

1. Craft brand messaging across a range of internally and externally facing touch points, including advertising; social media channels; blogs; emails; video scripts, events, and experiential marketing; landing pages and microsites; storyboards; slide decks; and print collateral.

2. Create high-engagement & conversion-oriented copywriting for direct response marketing materials, product descriptions and long-form video script.

3. Write, edit, and publish engaging posts for various social networks, including Facebook, Instagram, TikTok, YouTube.

4. Create, edit, and publish email marketing campaigns to promote products or services.

5. Collaborate with sales team, designers, videographers on high level concepts that will shape the e-commerce creative Team's output.

6. Researching topics, creating style guides for campaign’s content.

7. Conduct market research to better comprehend prevailing consumer behaviors and needs.

8. Strategize how to use copy across all channels and audiences.

9. Clarify complex topics into easy-to-understand language.

10. Develop an understanding of current and future content offerings, articulate a clear value proposition in words for each.

11. Proofread and edit ad copy, captions, website, and blog post before publication.

12. Use statistical analysis and reports to create campaigns.

13. Maintain a database of customers and distribute emails using automation software.

14. Track and analyze marketing campaigns.

15. Simultaneously manage multiple projects with short deadlines.

16. Assist with ad-hoc tasks by management as required.

1. Responsible for all in-house creative designs, combine art and technology to communicate ideas into the visuals. 

2. Collaborate with team to develop concepts, platform layouts and create designs for various promotional materials, brand campaigns, while working within brand's guidelines.

3. Ensure projects are completed with high quality, meeting the needs, requirements, brand values and on schedule.

4. Proactive in gathering information and data required to develop fresh and creative designs.

5. Upload and maintain the creatives on marketplace.

6. Ensure record keeping of all marketing artwork in soft and hard copy for easy reference.

7. To handle other graphic design projects and assignments based on management discretion.

8. Assist with ad-hoc tasks by management as required.

1. Deliver a high quality professional photographic and video service.

2. Undertake still and video photography.

3. Manage and undertake video and photographic assignments from concept to completion in a cost effective and professional manner.

4. Work closely with E-com team, interpreting their requirements, providing expert advice on all aspects.

5. Manage and deliver event photography from capture through to the delivery of digital or printed output.

6. Support and enhance the effective promotion and communication of products and brand through the production of appropriate still and moving images.

7. Develop and manage effective digital workflow processes to maximize efficiency.

8. Assist with ad-hoc tasks by management as required.

1. Assemble raw footage and transferring or uploading to a computer.

2. Following a script, screenplay or outline.

3. Input sound to enhance footage, which may include selecting music and writing voice-overs.

4. Input graphics to enhance footage.

5. Digitally splicing film and video and synchronizing them into one rough cut file.

6. Improve and correct lighting, coloring and faulty footage.

7. Work losely with directors to present a final product that matches his or her vision.

8. Assist with ad-hoc tasks by management as required.

1. Design, build, and maintain Website and software application.

2. Use scripting or authoring languages, management tools, content creation tools, applications, and digital media.

3. Discuss with teams to resolve conflicts, prioritize needs, develop content criteria, or choose solutions.

4. Direct and perform Website updates.

5. Develop or validate test routines and schedules to ensure that test cases mimic external interfaces and address all browser and device types.

6. Maintain an understanding of the latest web applications and programming practices.

7. Back up files from Web sites to local directories for recovery.

8. Identify problems uncovered by customer feedback and testing, and correct or refer problems to appropriate personnel for correction.

9. Evaluate code to ensure it meets industry standards, is valid, is properly structured, and is compatible with browsers, devices, or operating systems.

10. Determine user needs by analyzing technical requirements.

1. Provide proactive customer service for all online purchases through ecom platforms.

2. Manage daily customer enquiries regarding sales, feedback, delivery, product, promotion etc.

3. Attend to general customer complain and problem and if necessary, work with other related department to resolve the problem.

4. Prepare FAQs and chat flows for BAU & campaigns.

5. Monitor & fight for Rating, Reviews (R&R) and chat response rate.

6. Check content, ordering process and other issue related to customer purchase experience. Address issue to related department to ensure maximum efficiency and consistent good customer experiences.

7. Study and develop an understanding of our products and unique features and provide support to the team.

8. Assist in customer loyalty programs, redemptions programs and online contest.

9. Any other ad-hoc tasks and duties as assigned by the superior.

1. Perform daily order fulfilment activities, including order processing, picking, packing, and shipping preparation within timeline.

2. Ensure stock availability on all e-commerce channels based on sales target and sales performance.

3. Coordinate with warehouse for stock forecast.

4. Monitor the efficiency of fulfilment supply chain, including order management, warehouse arrangement, inventory control and suggest areas of improvements.

5. Prepare or generate fulfillment reports.

6. Any other ad-hoc tasks and duties as assigned by the superior.

1. Assist in planning marketing and promotion activities for marketplace.

2. Conduct market research and monitor competition activity.

3. Develop promotion calendar timeline.

4. Coordinate and liaise with the respective stakeholder on the marketing materials.

5. Provide copywriting / editing as needed for marketing collateral.

6. Measure and report performance of marketing and promotion campaigns and gain insights.

7. Any other ad-hoc tasks and duties as assigned by the superior.

1. Identify and recruit new affiliates through various approaches including social networks, marketplace sites, etc.

2. Re-engage inactive affiliates and deepen relationship with existing affiliates.

3. Negotiate and manage contracts and commission structures for affiliates.

4. Maintain direct communication and recommend new campaigns for affiliates and provide performance feedback.

5. Monitor affiliate activity, analyze performance, identify areas of improvement, and recommend ways to increase affiliate performance.

6. Proactively monitor traffic sources to determine which affiliates should be prioritized and focused on.

7. Present reports for relevant program metrics such as number of affiliate partners recruited, conversion rates, number of conversions generated per affiliate, etc.

8. Supply occasional creative juice and ideas related to affiliate marketing.

9. Any other ad-hoc tasks and duties as assigned by the superior.

1. Manage communications and build relationships with media, KOC / KOL, and third party agencies for joint collaboration of various campaigns/promotions.

2. Research and identify KOC / KOL across multiple digital platforms to build powerful brand experiences.

3. Reach out and build a KOC / KOL network for different categories on social media.

4. implement KOC / KOL engagement campaigns by liaising and coordinating with KOC / KOL in their requirements, timeline, and deliverables.

5. Collaborate with team members to initiate and execute different promotional campaigns.

6. Negotiate costs appropriately to ensure a mutually beneficial agreement.

7. Provide accurate timing estimates on work.

8. Any other ad-hoc tasks and duties as assigned by the superior.

• Collaborate with E-commerce team to brainstorm and develop a variety of content marketing materials.

• Create high-engagement & conversion-oriented copywriting for landing page, marketplace/Shopify store product descriptions, blogs, email marketing and video script.

• Plan and manage social media post for Facebook, Instagram, TikTok, YouTube, making content on social media up to date.

1. Candidate must currently pursuing Diploma or Bachelor’s Degrees Mass Communications/ Journalism/ Marketing/ Digital Marketing/ Advertising & Media or its related fields.

2. Proficient in both written and spoken in English is required. Other language such as Malay, Chinese, Tamil will be an added advantage.

3. Final year student will stand a chance to gain full time employment based on your outstanding performance during internship.

• Assist in conceptualizing visual ideas and content preparation.

• Assist in creating graphic designs/ short videos for digital marketing campaigns.

• Assist for photoshoot session for product, campaign & etc.

• Assist in completing other tasks related to graphics and videos as assigned to support e-commerce department.

1. Candidate must currently pursuing Diploma or Bachelor’s Degrees Arts/Creative Multimedia/Graphic Design, Advertising/Media, Video/Animations or its related fields.

2. Required language(s): Basic English & Mandarin or Malay.

3. Able to use Adobe Photoshop and Adobe Illustrator to produce creative artwork.

4. Basic photography and video editing skills on PC and video editing software.

5. Final year student will stand a chance to gain full time employment based on your outstanding performance during internship.

• Maintain/improve website and perform website updates use scripting or authoring languages, management tools, content creation tools, applications, and digital media.

• Identify problems uncovered by customer feedback or testing, then correct or refer problems to appropriate personnel for correction.

1. Candidate must currently pursuing Diploma or Bachelor’s Degrees in Computer Science/ Information Technology or its related fields.

2. Required language(s): Basic English & Mandarin or Malay.

3. Final year student will stand a chance to gain full time employment based on your outstanding performance during internship.